Hoops Hell, Continued...


Continued from page one...

NBA clubs or the players’ association (NBAPA) in using it.

The CBA had been the sanctioned development league, and it was still being widely used by the NBA. The comissioner's office also had to tread gently because of the NCAA's multi-billion-dollar collegiate development system, which is the dominant source for players in the sport.

Fans in the basketball-savvy college markets, where the NBDL debuted, largely ignored it.

The NBDL’s top-down ownership by the NBA, without substantial local investment to network the clubs into the fabric of the the towns where they played, was a bad business model that didn’t incentivize being involved in the community. 

Asheville Altitude

Initial marketing, particularly for a league as adept as the NBA, was a disaster. The founding clubs, with virtually identical logos, were a branding snooze that made the NBDL merchandise and publicity materials look stock, generic.

Huntsville Flight
Greeneville Groove
Fayetteville Patriots
North Charleston Lowgators
Columbus Riverdragons
Mobile Revelers
Roanoke Dazzle

Television coverage via the NBA’s network, where fans were moved around to the televised side of the court to mask the scads of empty seats in the background, barely kept the league on the radar. Most of the founding franchises of the NBDL have failed or been moved to better markets. 

After negionation with the PA, the league evolved last year as the NBA Development League (D-League).

Major changes made to the D-League model were its ability to move players under PA contracts, and its new found understanding of community-based team ownership.

The league is also learning to navigate politely within the waters of the NCAA juggernaut. Slowly, there is the notion evolving that the D-League is a good venue to develop both players who are not academically suitable for a college career, and those from many great college rosters that need further maturation before they are ready for the NBA.

While the league has planned to organically grow its own clubs, nothing kick starts the development process like three of the most established clubs in indy pro basketball. 

If you can’t buy the CBA, open the doors to their best clubs instead.

In April, the Idaho Stampede, Dakota Wizards, and the Sioux Falls SkyForce bolted to the D-League. An announced CBA expansion club, the Colorado 14ers was able to go along as well. 

The moves set off a major realignment in indy hoops.


Into the Indy Abyss

The CBA, like an airplane with a wing suddenly ripped off, found itself in a freefall.

"The CBA extends its best wishes to the departing clubs and thanks them for their contributions to the league," said Commissioner Gary Hunter in a brief, and dignified statement.

In the following days the franchise tide rolled in: Eight clubs, including three expansion and five clubs that migrated from the ABA, would bolster the CBA roster and expand it.  The league seemed to be positioning itself at the AA level between the NBA and the ABA.

Then the tide rolled out. The Gary Steelheads, another core team, pulled out of the league.

“The team wishes the CBA luck in the new direction it has taken,” said Jewell Harris Sr., Owner/Chief Executive Officer. “However, the Steelheads are going to take a year off to continue to pursue investors who are committed to taking the organization to the next level.”

Four other clubs, one expansion and three ABA teams, were forced to sideline themselves with operational issues, usually stated to revolve around venue availability, causing the CBA to have to rebalance its schedule as late as last week.

The venerable CBA will enter the season with a likely eight clubs, barring further defections, spread from Albany, New York to Yakima, Washington, through the wilds of Montana. 


Nyuck, Nyuck, Nyuck

The American Basketball Association (ABA), with low franchise fees and the Newman playbook for market success, has been spinning out basketball franchises at a frantic rate since the league reappeared in 2000. 

It has expanded and contracted, but it has endured past the five-season...

CONTINUED...

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CBA Comings & Goings

April, 2006: The NBA D-League announces that three core CBA clubs, the Idaho Stampede, the Sioux Falls SkyForce and the Dakota Wizards, along with an unopened CBA expansion club, the Colorado 14ers, would go to the D-League.

(See: "Elephant on the Court", MAJOR BLOGS, 04.10.06 )

 

On June 9, 2006 the CBA announced that it would return to Great Falls and Butte, Montana (See: RAW FEED, 06.09.06 ).

On July 15th, Trinity Sports Entertainment Group’s (TSEG) Florida Pit Bulls, the Indiana Alleycats, and the SoCal Legends announced a jump from the ABA to the CBA. 

Four days later, the ABA San Jose Skyrockets announced a move to Minot, North Dakota and switched to the CBA.

The following week, the Gary Steelheads withdrew from the league and decided to mothball themselves for the season. (See: RAW FEED, 07.21.06 ).

Then on September 27th, 2006 the team tide rolled back out further.  TSEG changed the Florida Pit Bulls’ name to the Miami Majesty, but could not find a suitable kingdom for star Tim Hardaway.  The SoCal Legends were informed that the arena at Cal Luthern University in Thousand Oaks, California, would not be ready for the season. Both asked for a hiatus, called “B Status” in CBA-speak, to work out operational issues. 

As those two clubs bowed out, TSEG partnered with the ABA Pittsburgh Xplosion and moved it to the CBA (See: RAW FEED, 09.28.06 ).

“Basketball has taken off globally and there are no limits to the possibilities for growth,” was the sunny spin of Xplosion general manager and majority owner Freddie Lewis, in the club’s media release.

The league appeared to have settled in at solid ten club roster. Then, last week, on October 19, the CBA announced that the Atlanta Krunk Wolverines from the ABA and the expansion Vancouver Dragons would not play (See: RAW FEED, 10.21.06 )

“While we are saddened that the Vancouver Dragons and the Atlanta Krunk Wolverines have decided to move to “B” status for the upcoming season, we are confident that they have made the best decision for themselves and the CBA to succeed in the 2006-07 season,” said CBA Director of Operations Dennis Truax.

 

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